Module 4: Social Media Marketing

In the world of digital marketing, social media is a powerful player. With billions of users worldwide, platforms such as Facebook, Instagram, Twitter, and LinkedIn have become key avenues for businesses to engage with their audience, build brand awareness, and drive sales.

In this module, we will take a closer look at how businesses can harness the power of social media to meet their marketing objectives.

Whether you’re a small business owner looking to connect with your local community or a marketing manager at a larger corporation aiming to boost global brand awareness, this module will equip you with the knowledge and tools needed to leverage social media marketing effectively. Let’s dive in!